Close x
Rocketship.fm · Season 8 · Episode 10 · March 26, 2020

Product Failures: Path

Apple podcasts or any of

P

Path was created in 2010 by former Facebook employee Dave Morin as a sort of anti-Facebook. It stood out with one good idea: limits for friends. You couldn’t add more than 50 people to your network when it first launched.

As Facebook ballooned in size and our friend lists grew with it, Path sought to be the place where you chatted with only the people you were closest to. And for a little while, the idea seemed to work. Quickly, Google reportedly tried to gobble it up. By mid-2013, Morin proclaimed that people were checking the app “over 1 billion times per month.”

But after years of irrelevance, it decided to finally shut its doors in 2018. What went wrong and what could have been? We explore that and more on today's episode.

BIG NEWS

We've officially launched the Rocketship Premium Podcast feed! Join today for $5/month or $40 annually, and get access to exclusive bonus shows of Rocketship, previews of new seasons, and an ad free version of every episode of the podcast. Check it out today by clicking here.

This episode is brought to you by:

Product Institute is an online course for new and tenured product managers. Head to productinstitute.com and enter the code ROCKET at checkout, you'll receive $200 off your subscription.

Logi Analytics is the leading platform for embedded analytics. Take your dashboard and reports to the next level. Rocketship listeners get free access to the Logi Analytics library of product demos by going to logianalytics.com/rocketship.

Rocketship is brought to you by The Podglomerate.

Recognized and supported by the world's leading companies.

previously sponsored by

featured in

Subscribe to the Rocketship Newsletter

We'll let you know about new episodes, bonus content and more!